Placing accommodation where it’s most wanted
at a fraction of the equivalent onshore outlay
e Kabina hotel concept is attractive. I believe that Guests will be drawn to the novelty of staying onboard a vessel in a city port and warm to the Kabina brand. Cities such as London, New York and San Francisco have plenty of dock space and have a shortage of affordable hotel accommodation, particularly in peak tourist periods.
This means that those cities will probably be receptive and supportive. It should be feasible to roll out the Kabina hotel brand and position it as a fun and affordable way to stay in the heart of the world’s major cities.
A concept that is alien to the market:
to land environmentally friendly space craft
in the world’s most crowded cities
e Kabina hotel concept is attractive. I believe that Guests will be drawn to the novelty of staying onboard a vessel in a city port and warm to the Kabina brand. Cities such as London, New York and San Francisco have plenty of dock space and have a shortage of affordable hotel accommodation, particularly in peak tourist periods.
This means that those cities will probably be receptive and supportive. It should be feasible to roll out the Kabina hotel brand and position it as a fun and affordable way to stay in the heart of the world’s major cities.
Expert endorsement of the Kabina concept
e Kabina hotel concept is attractive. I believe that Guests will be drawn to the novelty of staying onboard a vessel in a city port and warm to the Kabina brand. Cities such as London, New York and San Francisco have plenty of dock space and have a shortage of affordable hotel accommodation, particularly in peak tourist periods.
This means that those cities will probably be receptive and supportive. It should be feasible to roll out the Kabina hotel brand and position it as a fun and affordable way to stay in the heart of the world’s major cities.
Shane Harris is Chief Executive Officer of Jupiter Hotels and consultant to Kabina.
He has been responsible fro growing the brand from £7million to £200million annual profit in just 7 years.
