brandgarden portfolio of innovation and start-up initiatives
This portfolio is a collection of all the speculative development initiatives I have produced in recent years.
Client-centric strategic and creative development briefs do not always provide the opportunity to push the envelope.
Many times, to provide a client with the very best, future-proofed brand solution means looking far beyond their immediate commercial needs,
and into a future of opportunity, insight and visionary development.
Selfishly, it is also a way to educate myself and to collaborate creatively and productively with my colleagues,
across design, technology, writing, multiple media and multiple communications sectors and age segments.
Every one of these projects was a creative and commercial adventure for myself and the others involved.
We all learned something important from them.
Not all of them made money.
Without exception, each was a priceless experience.
In this context, every project is an asset in terms of our branding capabilities.
In my career I have been fortunate to have worked with a handful of exceptional professionals.
All the work displayed on these pages was produced by myself personally
or as the creative director of a small team of freelance creative specialists and technicians.